Unique uses of printPosted: 3rd of May 2016 by Ceri Priddle
Flexible drinking straws cleverly promote Y+ Yoga Center in Shanghai, China Credit
In Brazil, advertising agency DPZ Propaganda, developed a disruptive marketing campaign for Vantage stain remover. Credit
You see a large cockroach on your floor. If you don't scream and run the other way, you might try to kill it. But it won't squash like a normal roach. So you pick it up, and then you see the advertisement printed on the bottom of it: "See how easy it is to get into your house? D.D. Drin. Insect Elimination." Credit
Colgate Palmolive in Thailand has started giving out ice creams and candy at annual events like Oral Health Month to remind target consumers, especially kids, to take better care of their teeth after eating sweets. The stick carrying the ice cream and cotton candy carries a hidden message. Once consumers have finished eating, the message printed on the tip of the stick shaped like a toothbrush reveals “Don’t Forget” with the Colgate logo. Credit
Actual working erasers were hollowed out and fitted with USB memory sticks. The message displayed on the top is “Alzheimers erasers your memories. Save them.” On the reverse side is the Alzheimers New Zealand logo and website. “The place you can turn for more information and support. alzheimers.org.nz.” The campaign won a Silver Design Lion at Cannes International Advertising Festival 2010. Credit
At the age of 18, most students reach an unavoidable crossroads where they are forced to choose a career path. No matter what your grades are, what...