If you have previously completed an HND in Business (or equivalent) then this Top-Up will enable you to achieve a full undergraduate honours degree in Business (Marketing).
Looking to develop your understanding of business? Keen to gain marketing skills? Then this is the course for you. This business degree focuses on skills and knowledge specific to marketing planning and strategy, and marketing communications, which can be applied across the world and in your choice of industry.
Marketing is an essential part of a business, not just in attracting customers but in feeding intelligence to the management team to support effective decision making and planning. Throughout this degree course the modules are designed to give you specialist knowledge and a range of practical skills that will enable you to become an effective marketer.
- Contemporary Management Issues
- Strategic Management
- Managing Self and Others
- International Marketing
- Research Methods and Dissertation
To be eligible for this course you should have:
- a HND in Business or equivalent, provided that your prior learning is consistent with Level 5 of the functional areas of business (Finance, Marketing, HRM and Operations Management)
For students whose prior learning was not taught in English:
- IELTS 6.0 or equivalent.